WORK EXPERIENCE

TOTH BRAND IMAGING – MA/NY
SENIOR ART DIRECTOR, MAY 2000 - PRESENT

Responsible for leading and managing creative on national accounts with a primary focus on branding. Develop and maintain brand voice through communications formed from a strong messaging and marketing standpoint. Execute print advertising, brand books, collateral design, direct mail, POP, corporate identity and related material for the brand. Carry projects from concept, to presentation, to completion. Handle planning and creative direction of lifestyle and product photography. Supervise a small creative staff of designers and studio artists. Partner with copywriters to develop strong creative for a diverse range of clients.

CLIENT LIST: STRIDE RITE, WRANGLER JEANS, JOHNSTON & MURPHY, RIDERS JEANS, BERETTA, CHRISTIANIA VODKA, EMERSON HOSPITAL, GREATER BOSTON FOODBANK.

FREELANCE ART DIRECTOR – MA/NY
MARCH 1999 - MAY 2000

Art directed and designed long term projects including logo and collateral development, internet and intranet design, event branding, identity and collateral design. Design development of broadcast and print standards manual for the FoxKids Network.

CLIENT LIST: DONALDSON LUFKIN & JENRETTE, RAZORFISH, AMERICAN EXPRESS, DOWNEY WEEKS & TOOMEY

JOHN KNEAPLER DESIGN – NY
SENIOR ART DIRECTOR, APRIL 1997 - MARCH 1999

Led conceptual development and management of projects such as corporate identity, restaurant and event collateral, institutional brochures, advertising and promotional materials. Other responsibilities include direct client contact in scheduling, managing, printing and delivering projects. Directed and managed freelance designers, photographers and illustrators.

CLIENT LIST: BELLCORE, IBM, MAXXIM MEDICAL, J.M. HUBER, JAMES BEARD FOUNDATION, RAIL EUROPE, CENA RESTAURANT, THE JAMES BEARD FOUNDATION, WORLD FINANCIAL PROPERTIES.

SELECT COMMUNICATIONS – NY
ART DIRECTOR, MARCH 1996 - APRIL 1997

Developed advertising, collateral and branding for national and international campaigns. Directed designers in layout and production of advertising and support materials primarily for beautycare, fragrance, apparel and travel brands.

CLIENT LIST: HALSTON, JIL SANDER, ISABELLA ROSSELLINI, DAVIDOFF, JOOP!, CHOPARD, AIRPORT, MONTEIL, FRENCH GOVERNMENT TOURIST OFFICE.

KAMINSKY DESIGN – MA
SENIOR DESIGNER, AUGUST 1991 - MARCH 1996

Conceptualized and implemented creative strategies as senior member of creative team. Coordinated with writers, illustrators and photographers. Directed film and video, supervised prepress and press checks.

CLIENT LIST: BANK OF BOSTON, DANA FARBER CANCER INSTITUTE, DANIELS PRINTING, FEDERAL RESERVE BANK OF BOSTON, FIRST STEP, OLDE TIME BREWERS, SAFETY INSURANCE, HADCO